Marketing

Marketing strategies and brand management

Cluster Overview

  • Focuses on marketing strategies, brand management, and customer engagement
  • Covers market research, consumer behavior, and segmentation
  • Emphasizes digital marketing, social media, and advertising campaigns
  • Includes product development, pricing strategies, and distribution channels
  • Develops skills in communication, sales, and relationship building
  • Prepares students for careers in marketing, advertising, and brand management

Competitive Roleplay Events

Available roleplay events in Marketing

Apparel and Accessories Marketing Series

Students develop marketing strategies for apparel and accessories products.

Automotive Services Marketing Series

Students demonstrate knowledge of automotive services marketing and sales.

Business Services Marketing Series

Students develop marketing strategies for business-to-business services.

Buying and Merchandising Team Decision Making

Teams analyze business services scenarios and develop marketing solutions.

Food Marketing Series

Students develop marketing strategies for food products and services.

Marketing Communications Series

Students develop and present marketing communication strategies and campaigns.

Marketing Management Team Decision Making

Teams analyze marketing scenarios and develop strategic marketing solutions.

Retail Merchandising Series

Students demonstrate knowledge of retail operations, visual merchandising, and sales.

Sports and Entertainment Marketing Series

Students develop marketing strategies for sports and entertainment products and events.

Sports and Entertainment Marketing Team Decision Making

Teams make strategic marketing decisions for sports and entertainment businesses.

Cheat Sheet

One-page reference guide

View PDF

Flashcards

241 cards available

Study Flashcards

Practice Roleplays